Job: Senior Planner Buyer - Top Gaming Client (Branding), Ultimate Asset

Employer: Ultimate Asset
Posted: 06 Jul 2010
Reference: TH
Contact: Tom Horne
Location: Central London
Sector: Media and New Media,
- Entertainment
Contract: Permanent
Hours: Full Time
Position: Senior Planner Buyer - Top Gaming Client
- (Branding)
Salary: £26k + benefits

Senior Planner Buyer - Top Gaming Client (Branding) - £26k

Top London digital agency requires a branding savvy PB to work across a top gaming and entertainment client. You will be an inquisitive, proactive, and highly-organised Online Planner/Buyer with some experience of client management.

You will have worked collaboratively with internal teams, buyers, and clients in delivering plans and innovative ideas and ideally have some management/mentoring experience under your belt.

Any exposure to other digital channels, especially search, would be a bonus.

Candidates should demonstrate the ability to:
• Confidently present future-facing launch display media recommendations, supported by rigorous rationales
• Regularly update the clients marketing team on emerging digital opportunities (e.g. SEO, social media, online gaming, video, mobile), and their potential application on media plans.
• Demonstrate a strong understanding of behavioural targeting, and retargeting
• Manage complex conversations with media owners involving the placement of editorial & video content as part of larger deals
• Work with a Senior Planner / Media Manager / Associate Director on larger campaigns
• Manage all analysis and reporting of campaigns on a weekly basis
• Discuss how to plan to hit business targets e.g. CPR, ROI and volumes

The role is paying £30k plus great benefits.